engage audiences with increased Online Presence
Learn About Our Social Media Marketing Strategy
Communicating crypto
Blockchain startups explain complex technical concepts. As crypto goes mainstream, its target audience becomes more versatile than ever.
Promoting blockchain products is tricky. You need to gain trust of early adopters. Often, there’s no market yet. Your company is a trailblazer, and your team is paving the way. This is why you need an up-to-speed marketing team, familiar with tech challenges of blockchain – people who can explain crypto without oversimplifying it.
Work with Crypto Marketers
At Chanto, we established a crypto marketing team – digital marketing managers, copywriters, analysts who understand the specifics of the market.
- Work with DeFi experts who understand the challenges of promoting decentralized products and communities
- Talk to experts who have first-hand experience in building DeFi, crypto currency and crypto trading ecosystems in the United States, Europe, Asia
- Ensure that all materials are verified by blockchain experts
- Comply with requirements of Google, Facebook, Twitter and governmental regulations regarding crypto communication
Tech Knowledge Meets practical Experience
A full crypto Marketing team
Recruiting experienced crypto marketing managers is a tough work. We did it for you and assembled the team of experienced blockchain marketing managers, copywriters, PPC and SMM experts. Each project is supervised by a tech consultant.
Tailor-Made Digital Marketing
Data-driven strategy
Chanto creates marketing teams from the groud up. You will be working with a dedicated team of experts who will establish your positioning, target audience, competitors. Using data and analytics, we will pinpoint the most efficient promotion methods.
If you have an in-house team, we can work in tandem. Chanto marketing managers will sync with your CMOs and team leads and help you cover the weak spots of your in-house marketing processes.
Bespoke Marketing Plans
Crypto Marketing is an entire field
Marketing blockchain projects requires new competences and knowledge. Teams need to deal with regulations, high level of distrust, asset volatility, and actively emerging competitions.
Many startups don’t have many competitors or success stories to rely on. Our marketing team knows how to build data-driven strategies on the go and established KPIs to measure the results.
The drivers of crypto marketing
Main value – transperancy
- Clear communication: beginner-friendly, precise, value-driven
- Community: we consolidate and manage communities of products' adopters, manage ffedback, and nurture trust
- Responsibility: many blockchain projects dela with ficnances, investments, personal data. We analyze regulations and risks before embarking on any marketing activity.
- Innovation: the team explains the benefits of the product, be they financial, technical or emotional.
Applying Crypto-driven Strategies
Target audience of crypto products are looking for honest, open, fact-based communication.
- Managing and promoting communities on Telegram, Discord, Reddit, custom forums
- Creating knowledge base and help centers
- Promoting on tech blogs, newsletters, Youtube channels
- Launching campaigns to spread awareness and increase conversionness and increase
- Collaborating with thought leaders and crypto enthsuasts to spread the word
We Solve Real Problems
what can we do for you?
Content Marketing
Create whitepapers, blogs, help centers, tutorials, guest posts
SEO
Link building, keyword research, on-site optimization
Community management
Promotion on Reddit, Quora, forums, managing crypto communities
